The Problem:

* You don't have a business plan.

* You totally DREAD writing one.  

* You don't know where to start!

* And You're not even sure that you need one anyway.  I mean - your plan is to make money - Right? 

The Solution:

Description:

Let me assure you that if you want to create a successful business, YOU DO need business plan. Just like you wouldn't set out on a long  trip without knowing where you are going,  the mode of transportation you are going to use & and the route you are going to take - you shouldn't start your business without similar plans - or you could end up veering off course very easily. Your business plan is the compass that will help you reach your destination.

 
That said, if you're starting a very small business and you don't need to apply for a loan you don't necessarily need a huge business plan with detailed research, projections and analysis (unless, of course, you just LOVE to do that kind of stuff.)

What you DO need is to capture the original vision of your business to help keep you FOCUSED on what's important when ideas and oppourtunites arise to distract you. The One Page Business Plan is the perfect guide to painlessly creating your business compass.

 The One Page Business Plan is a small book full of great exercizes that will help you refine & capture your vision, mission, objectives, strategies and plans. With this book, you really can create an inspiring and useful business plan in as little as a few hours. I use it with all of my Business Coaching clients.

Drawback: 

The only drawback to this book is that the way that the author draws the distinction between the vision and the mission and the objectives and strategies.  It can be a little confusing to some people, but the exercizes are valuable nonetheless.  I have created my own way of defining the elements of the One Page Business Plan. They are totally in line with the book, but they help make the concepts a bit clearer. If you buy the book, I'll be happy to send you my  own notes about the Elements of the One Page  Business plan. Just send me an email.

Summary:

 Creating a business without a plan is like trying to take a road trip without a map or a destination.  The One Page Business Plan makes the "chore" of creating a Business plan quick & easy.